44 pages - including cover
- Design System - Brand Guidelines
- Strategy
- Project Report & Reflection - 1000 words
This document should outline how your project would be launched.
Consideration for suitable support platforms, social media and other touchpoints, online and offline, will be expected.
A touchpoint represents a specific interaction between a customer and an organisation. It includes the device being used, the channel used for the interaction, and the specific task being completed.
- How would you get your product into the hands of your users?
- Who is it for?
- How is it going to be distributed?
- Is your product public facing or is it part of a wider service?
- Should you provide a service blueprint?
- Consider if it's being launched directly to the public… pre launch / launch / post launch.
- Teaser campaign
- App Store
- Launch website